This blog addresses a topic that is affecting nearly every industry right now — artificial intelligence (AI).
AI is becoming a practical tool for everyday business owners. Not necessarily to replace people, but to help good people work faster, smarter, and more efficiently.
Here are four simple takeaways for using AI in your business.
1. Save time on repetitive tasks. AI is helpful for drafting emails, summarizing notes, organizing information, or first drafts of documents. It does not replace your expertise, but gives you more time to focus on higher-value work and client relationships.
2. Improve marketing. Many businesses struggle with consistent content – blogs, social media posts, newsletters, and presentations. AI can help generate ideas, outlines, and first drafts quickly. Instead of staring at a blank screen, you now have a brainstorming partner available 24/7.
3. Not a substitute for judgment. AI can make mistakes. It can oversimplify issues. It can occasionally provide inaccurate information. Rather than blindly rely on AI, we always proofread (“sanity-check”) the output, combine the output with our own knowledge, judgement, and common sense, and then re- work the output to be in our “voice” and our format.
4. Small improvements create a competitive advantage over time. You do not need to transform your business overnight. If using AI saves you a few minutes each week, improves response times, helps your marketing consistency, and provides for better client communication, then these small gains compound over time.
We are using AI often and productively in our own business. If you have any questions or if you would like to invite a discussion of how to use it in your business, or any other legal questions related to your business or estate plan, please reach out to us at 860-670-3535 or via email at jfournier@jeflegal.com.